Press Releases

Target Reports Decrease in Sales for 4th Consecutive Quarter since Transgender Bathroom Announcement

For Immediate Release
May 17, 2017

NASHVILLE, TN – 2ndVote Executive Director Lance Wray issued the following statement after the Target Corporation released first quarter 2017 earnings on Wednesday:

Just over one year ago, Target announced men could use women’s restrooms and fitting rooms in its stores based on how they feel and now Target has reported a decrease in sales over four straight fiscal quarters. Customers are continuing to shop #AnywhereButTARGET and the sustained drop in sales is a clear example of why corporate support for the liberal agenda is bad for business.

Target’s financial support for liberal organizations like the Human Rights Campaign shows they care more about the LGBT movement’s political goals than they do about their investors or customers. However, Target’s dismal sales numbers are evidence that customers would rather do business with companies that do not promote the left’s radical agenda.

Click here for more information on the #AnywhereButTARGET campaign and 2ndVote’s research on corporate advocacy.

About 2ndVote
2ndVote is the conservative watchdog for corporate advocacy. 2ndVote conducts extensive research to shed light on the support that companies and non-profits give to multiple public policy issues. Follow 2ndVote on Twitter @2ndvote and on Facebook at