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This Week’s Macy’s Christmas Miracle

‘Believe’ is the theme of the annual Macy’s Christmas fundraising campaign for the Make-A-Wish Foundation and that word should have extra meaning for us this week after the revelations that Macy’s no longer contributes to Planned Parenthood.

At 2ndVote, we’ve always believed that the research and resources we develop can create informed shoppers who will engage companies for taking positions that don’t line up with our values. That’s why we want to thank you for believing in what we do and reaching out to Macy’s to influence their decision.

This week’s news should make us all believe that companies will come back to neutral when we let them know why we don’t want our dollars supporting liberal organizations like Planned Parenthood. Your support and efforts have paid off this week and we believe other companies are paying attention.

See below what other’s have been saying about this week’s ‘Miracle on 34th Street’ that came just in time for Christmas. Then make sure to use our Christmas Shopping Guide as you make your shopping decisions for the rest of the season. (Wouldn’t Macy’s make a great #AnywhereButTARGET alternative choice this year?)

MRC Newsbusters: Money Speaks: Macy’s Halts Funding of Planned Parenthood
This Christmas, pro-lifers should consider shopping at Macy’s. Because, as it turns out, the giant chain listens to its conservative consumers.

Washington Times: Macy’s stops funding Planned Parenthood
It is a miracle on 34th Street, perhaps. Macy’s will no longer donate money to Planned Parenthood according to 2ndVote, a conservative watchdog that monitors corporate funding of liberal causes.

Family Research Council: Store Wars: Pro-lifers Strike Back
Shoppers can cross one company off their naughty list this Christmas: Macy’s! The department store is proving that it has some wise men of its own with the store’s recent decision to stop supporting Planned Parenthood. The news came as a huge victory — and relief — to pro-lifers who were paying careful attention to the list of the group’s biggest corporate backers.

The Stream: Christmas Miracle? Macy’s No Longer Funds Planned Parenthood
Last year, Macy’s was one of 41 companies that supported Planned Parenthood, which conducts over 300,000 abortions per year. Corporate donors now number 36, according to the 2ndVote tracker, with AT&T, Coca-Cola, Ford and Xerox also refusing to back the abortion giant.

Breitbart News: Macy’s Halts Donations to Planned Parenthood: ‘Another Miracle on 34th Street’
The group called Macy’s decision to halt donations to Planned Parenthood “another Miracle on 34th Street,” a reference to the iconic Christmas movie in which a young attorney wins his case of proving the New York City Macy’s department store Santa is the real Santa Claus.

LiveActionNews: Macy’s announces it will no longer donate to Planned Parenthood
Macy’s has confirmed that it will no longer donate to Planned Parenthood, a group that monitors corporate contributions to the abortion giant announced.

LifeNews: Macy’s: We No Longer Donate to Planned Parenthood Abortion Business
After today, pro-life customers can resume shopping at Macy’s — which had been on a list of corporate contributors to the Planned Parenthood abortion company for some time. But today representatives of a pro-life group that tracks corporate donations to the Planned Parenthood abortion organization says Macy’s has ended his relationship with it.

Conservative Review: ‘A Christmas miracle’: Macy’s announces it will no longer donate to Planned Parenthood
Macy’s has revealed that they will no longer match employee donations to abortion giant Planned Parenthood. The effort to end the financial partnership was led by conservative watchdog group 2ndVote.