What is “Criteria 4”?

HRC’s Corporate Equality Index (CEI) has a lot less to do with “equality” than its name would seem to imply. This is because earning a top score of 100 on the CEI, means that a company must receive maximum points under “Criteria 4,” which demands adherence to HRC’s requirements to promote the LGBT platform.

In order to fulfill the requirements of “Criteria 4,” a company must first “demonstrate ongoing LGBT-specific engagement that extends across the firm” in the following ways:

  • Actively recruit LGBT employees.
  • Demonstrate effort to contract with LGBT suppliers.
  • Directly market to LGBT consumers and/or feature LGBT content in advertising.
  • Sponsor LGBT organizations or events.

Additionally, a company must “implement corporate giving guidelines prohibiting philanthropic giving to non-religious organizations that have a written policy of discrimination on the basis of sexual orientation and/or gender identity and/or have a policy explicitly permitting its own chapters, affiliates, etc.”

Essentially, companies that receive full credit under “Criteria 4” have made a public commitment to:

Elevate LGBT matters and promote special protected class status for “sexual identity.”


Punish organizations that affirm values opposite HRC’s LGBT agenda.

In other words, companies that score a 100 hundred on the CEI are agreeing to push the values of the LGBT agenda while agreeing to help HRC bully charities and non-profits that operate in accordance with traditional values.

HRC has a very long record of finding “discrimination” anytime the accusation fits the liberal, LGBT agenda. When these companies agree to the demands of “Criteria 4,” they’re really agreeing to do HRC’s bidding in the name of that agenda.